CPRS Member Exclusive Lunch & Learn: World At Your Door Featuring Cheryl Major Join us for the first CPRS-VI event of 2025! First seen at the 2024 CPRS National conference, World at your Door with Cheryl Major is a fascinating talk that brings a local perspective to thoughtful communication strategies.
This learning opportunity is reserved for CPRS members only as a benefit of being in our communications community. If you want to learn more about joining, please send us a message!
When: Thursday, January 16th 2025 from noon to 1 p.m. PST
Where: On Zoom
Cost: Free, CPRS Members Only
Registered CPRS Members will receive a Zoom link by email closer to the event. Register on the event page.
When global events create local impact, communications can contribute to the tinderbox or help calm the storm, both internally and externally. Explore how the Victoria Police Department has navigated public pressure, misinformation, and communications over more than 30 weeks of volatile demonstration activity in a capital city that is no stranger to protests. This behind-the-doors discussion will provide useful insight into why words and relationships matter now more than ever.
About Cheryl:
Cheryl Major is the Director, Community Engagement Division at Victoria Police Department. As a former Reserve Public Affairs Officer in the Canadian Armed Forces, and with experience as a public servant and in marketing and leadership in the private sector, Cheryl effectively bridges the gap of understanding and experience between uniformed and civilian services.
Cheryl has developed and delivered workshops on leadership, communications and engagement to both youth and adult learners throughout her career. She holds a Bachelor of Arts in Psychology and a Diploma in Public Relations, both from the University of Victoria, and currently sits on the Steering Committee for the UVic Diploma in Public Relations program. Cheryl is the recipient of an Assistant Deputy Minister (Public Affairs) national commendation for developing a program to engage youth in public affairs. She firmly believes that informed citizens are engaged citizens, and that engaged citizens are key to building safer communities together.
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